YKK FASTENING CREATION for 2012

Nov 30,2011

This year’s theme is “NEWS”.

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 YKK Corporation, YKK Fastening Products Sales Inc, YKK Snap Fasteners Co. Ltd jointly held “YKK FASTENING CREATION for 2012”, an exhibition of fastening products. This year’s exhibition was the 16th and was held in four locations in Japan (Tokyo, Osaka, Hiroshima, Gifu).

 

 “NEWS” was this year’s theme. At the exhibition, in addition to new products of various genres, the latest information and the newest technologies were presented from different points of view. Visitors could also find various next-generation solutions that were original and at the same time conscious of global quality standards.

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“Fastening Talk for 2012” was one of the events held at the exhibition. Ms. Eriko Yamaguchi, the CEO and Designer of Mother House Corporation, was invited to speak about “Creating of World-Class Brand in Developing Countries”.

 

A fashion show to demonstrate top twenty pieces of apparel and ten pieces of accessories, selected by YKK Fastening Awards contest’s commission, was another event at the exhibition (Tokyo, Osaka). This year’s YKK Fastening Awards was the 11th and there were more than 5,377 applications from 88 schools. In addition to the fashion show, award ceremony of the Grand Prix and other prizes was also held.During the award ceremony audience applauded loudly to congratulate the awardees.

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